First impression of Jennifer Cairns is a woman who is a dynamo full of laughter, enthusiasm, and steady patience. She loves people and she receives tremendous enjoyment from teaching her clients in the use of technology to better their lives.
Her first steps towards the successful entrepreneur she is today started by learning the value of work hard at the age of 15 when she was discovered on the streets of Toronto by a modeling agency. Jennifer attributes the first stirrings of her entrepreneurial spirit to her modeling work.
"As a model, I worked for Canadian magazines such as Flare, Chatelaine and covers for Wedding Bells," says Cairns. "I was shipped off to Milan, Italy at 17 to model for a variety of European magazines and fashion houses."
In the years following, she pursued a variety of endeavours. She became interested in the hospitality industry and enrolled in Hotel Management. She married, bore and raised a child. She contributed her expertise and enthusiasm to the Canadian Mental Health Association.
"What finally led me to teaching," she laughs? "I was working closely with a web developer and I found myself conveying his technical jargon into laymen's terms for the client. This resonated with me and got me thinking that I would make an excellent teacher."
Her parents and their friends certainly agreed. Jennifer started to help them navigate and integrate technology into their lives in order to allow them to use it to their advantage. The realization of the impact she was making in senior's lives, combined with her entrepreneurial know how led her to start Computer Tutor For Seniors.
"And then I spent seven years working daily with people who have all types of learning styles. That allowed me to create teaching techniques that are successful with the senior demographic. Our work together daily reinforced my conviction that technology can help seniors maintain their independence and stay connected with families."
As technology changed, so did Jennifer's business model. As tablets, smartphones and eReaders began to change the way we communicate and do business, a greater number of young men and women started asking her for instruction and help. No longer was she providing computer instruction alone.
That led Jennifer to launch eGurus Technology Tutors.
"We now provide technology training on all devices to the consumer," says Cairns. "And, we're looking for quality people to join our team. We have an out of the box, technology tutoring business and management system ready to go for like-minded entrepreneurs to become an eGuru instructor themselves.